William Tyrone Toms is a dreamer turned visionary. What’s the difference? A visionary pulls those visions out of their mind and builds them in the real world to be experienced by others.

Will’s visionary leadership has enabled him to lead his organization from humble beginnings in a warehouse in North Philadelphia, to an 8-figure, multi-city company serving thousands of creatives as well as some of the world’s leading brands. To date, REC Philly, an innovative creative agency and membership club model dedicated to empowering creative people to do more of what they love, has paid out over $2 million dollars to creatives in the Philadelphia region alone. This work with REC and Will’s consistent service to his community earned Will a spot on the Forbes 30 Under 30 List in the Social Impact Category in 2021.

In 2022, REC announced its partnership with Sean ‘P.Diddy’ Combs and Combs Capital to expand REC to more cities nationally, starting with REC Miami in 2023.

Before REC, Will worked at a marketing agency where he worked with some of the biggest names in the entertainment industry and learned what it takes to create and grow a world class brand.

Growing up he was always interested in understanding how people who looked like him could make money on their own term and get paid to be themselves.

That’s why REC is on a mission to empower 10,000,000 creators worldwide with resources, strategies and opportunities to turn their passion into dollars.